Email Marketing has been proven to earn you 40x MORE than Facebook, Instagram and almost every other marketing channel

[SOURCE: MCKINSEY, 2014]

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I’m showing you EXACTLY how to benefit from that statistic without having to go through countless trial and errors, strategy-switching and Hail Marys

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This is gonna be a godsend for you if…

🍄 You’re tired of Social Media overlords dictating who gets access to your content
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🍄 You value the quality of your community over the quantity
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🍄 You’ve always wanted to utilise Email but the fear of the unknown has held you back
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🍄 Your sales are feeling few and far between and you’re ready to shake things up
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🍄 You love the idea of creating a collective of people who wait eagerly for your newsletter
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🍄 Your audience are taking Social Media detoxes and so are you, so you need to reach them in another way

WATCH THE WEBINAR →

Crafting your messaging

Without consistent and compelling messaging, even the best service/product in the world will struggle to sell. Learn how to get the messaging fundamentals nailed so you can start speaking louder without shouting.

brush up on your copy skills

Learn the little tweaks you can make to take the words you write from sub-par to shit-hot. Tips and tricks that don’t require you to be ‘good with words’. Simple and easy things to give your writing more finesse.

understanding your audience

There’s more to your audience than 25-35 females who live in suburban London. You need to understand their ‘selves’. Who they think they are versus who they want to be and the difference between them.

email logistics

The things that no one teaches you that you have to work out by yourself (or like most, never figure out). The importance of time to send your email, my fool-proof proofreading checklist and how to purposely test your emails.

Building a framework for your email

Life will be so much easier (and your time more abundant) if your email has a structure. I’ll take you through my signature E-Zine™ style to create something your audience has never seen before and is a complete joy to write.

my tools + tech stack

The systems and platforms I rely on to save my time and my sanity when it comes to Email Marketing. I guarantee they will become a huge part of your life too.

I wasn’t marketing myself. I wasn’t bringing on any new clients.
I was starting to doubt that the type of business I wanted to run was possible.

But I know where I’m going now. I have a clear direction and foundation to build from. You’ve helped me see what I loved in my business, and what I didn’t. So now I have so much clarity moving forward. I’m not afraid to make big business decisions or start offering something new because I know I have the foundations and abilities to make it work. You gave me the confidence to build a business that works around me and what I enjoy first, and then use that to help my audience.

Olivia | Founder of Atlas:Eight

She’s amazing at marketing, data, research and strategy.

Kate’s not just amazing at words. She’s amazing at marketing, data, research and strategy. When you combine those skills, you know that every word she comes up with is backed by well-thought-out reasoning, designed to make your copy deliver. We have worked with Kate for 2.5 years now and it has been incredible to witness her growth over the years. She puts so much time, energy and genuine passion into everything she does. She’s not afraid to tell you if your ideas and messaging are weak, and she’ll work her damned hardest to transform them into something well-worthy of stopping the scroll. Everybody in our company is obsessed with her and the work she does. 20/10, would recommend.

Ayse | Founder of Surge Social

We feel so much more confident and settled, realising that we can be our most authentic selves and as wonderfully weird as we are and people actually will appreciate us for it!

Having a document that we can just lift copy from has been a revelation. To be honest, it’s just been so lovely embracing our hobbitcore selves, and realising that the people who get it *get it*, and we love that. It just felt like we could fully brain dump and get all our thoughts and ideas out there, and you were picking up all the pieces and making them actually make sense. We’ve had such lovely feedback and so much more engagement on social media since we started incorporating our authentic messaging in our captions, it’s been so rewarding to see.